Honda CRV presentation and Casa Decor reception area

Casa Decor, Barcelona, 2013


Presentation of the Honda CRV SUV at Casa Decor. Under the ideology of breaking conventionalisms of the founder of Honda Motors, Soichiro Honda, underlies the concept of intervention. The result is a sample of conventional objects with an unconventional design (an aerodynamic umbrella, folding design furniture and a suitcase-scooter) linked to the CRV and whose disposition has a dreamlike character. The element that is used to give continuity between the exhibition and the welcome brings us back to an origami, reinforcing the idea of versatility and lightness.